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2017-12-06
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cloth ribbon bow,what is trending today

December 2nd, "Lilac doctor" public release article "a year Kuangmai 750 million brainwashing God of medicine, please let the old man Chinese" pointed out that the eye drops Shapuaisi eye doctors have become a very hate medicine, because there is no scientific evidence in support of the eye drops can prevent and delay cataract. But as the advertisement exaggerates the publicity, the time of treatment for many patients has been delayed. The article quoted the 2016 annual report data of sapes company, pointed out that the advertising cost of the company was up to 260 million yuan, while the cost of drug research and development in the same year was only 29 million yuan, and the development cost of cataract related drugs was only 5 million 500 thousand yuan.
"Our doctor" data disclosure and public awareness is consistent with, because from the provincial satellite TV to various local television ads, Shapuaisi month after month and year after year without interruption. From the feedback from the ophthalmologist group, 90% of the elderly had dripped Ssha F Ai Faith's eye drops before deciding to do cataract surgery. In fact, Shapuaisi drops in 1997 after the listing, once to the hospital, but with little success, after hitting the wall turned to the general public.
The refusal of the doctor group is mainly based on the scientific effect. At present, the mainstream experts at home and abroad have denied that there are other ways to postpone cataract. The American Academy of ophthalmology has issued the "clinical guidelines for adult cataract". It is clear that no drug has been found effective in treating or delaying the progress of cataract for human beings.
The global eye doctor consensus could not prevent Shapuaisi to the public. In this process, the competent departments, the media, the masses, the endorsement stars bear their respective responsibilities, but the most important part is to be undertaken by the competent department. In 2004, after only the main hospital market zhuangong Shapuaisi patients market, because in this year, the State Food and Drug Administration approved the conversion of the Ssha F Ai Faith Ti eye liquid drug OTC, opened the door selling directly to the public.
In 2004, the China Pharmaceutical Supervision Bureau accepted 10009 new drugs applications and approved most applications. Until 2015, the approval service of the China new drug approval center was not more than 100 people, and the FDA in the United States was 5000. But in 2004, only 148 new drugs were approved by FDA in the United States.
All along, the common hope of ophthalmologists is that if the listed drugs are invalid or suspected, they should be provided with supplementary data to prove efficacy, otherwise they should be delisted. But the fact is, the Department in charge of the location of Ssha F Ai Faith has not responded, on the contrary, Ssha F Ai Faith invited by Lang Ping as the spokesperson, and carried out the bombing in major television stations, eventually won the absolute leading position in the field of cataract assisted drug products.
Of course, not all media are silent. In 2014, Shapuaisi listing of the audit by the Commission on the occasion, the Economic Information Daily reported, the company repeatedly due to product quality problems, illegal advertising is processed.
But as a result, one side is the doctor's question and media supervision, while the market share of the rising market. In this regard, the Bureau of drug administration should respond as soon as possible, because the real initiative is in the hands of the competent authorities in charge of examination and approval and supervision. It is only under strong supervision that the health of the public can get the basic guarantee.
cloth ribbon bow,what is trending today

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